"You Didn't Think He Was Going to Endorse Subaru Did You?" by Sarah Zdesar

Eventhough this article is small, it is a topic that I am extemely interested...what's in a name? For Buccaneers rookie running back Carnell "Cadillac" Williams, it's an endorsement by General Motors' Cadillac brand. With a name (or nickname)like that AND the fact that he has ran for more yards in his first three games than any other NFL rookie before him, he now is the proud owner of a silver Cadillac XLR convertible, which goes quite nicely with his black Cadillac Escalade. Cadillac was extremely happy to find out that not only are they going to endorse Williams, but he has already put some of his own money back into the company by purchasing the Escalade on his own. I'm sure that didn't sway their decision at all of wanting Williams as their endorser, but it sure did look good on paper.
When I first talked about what's in a name, this is what I am talking about, how far or how much can your name get you? It seems more and more people are naming their kids off the wall names with the high hopes that some day their child will make it in show business, the NFL, the WNBA, etc. Names like Major Applewhite, Lebron "King" James, Paris Hilton, etc. The list goes on. So the next time you have the opportunity to name or even give a "nickname" to someone, you should take into consideration that they might possibly make millions from taht very clever name!!!